I have a weakness for packaging design. Time and again, my decision-making is based on how cute the package looks.
Take these Italian sodas for example. Don't they instantly whisk you to the back roads of Italy? I mean, even if I just had an Italian sandwich and this drink for lunch, I felt that I was in Italy even if I wasn't.
I wanted to preserve the packaging so I turned to my sketchbook.
With watercolors and colored pencils, I tried to capture the package as best I could (but trying to avoid perfection).
I likewise added some journaling to capture feelings and memories of that moment.
It's a nice addition to a travel journal if you keep one, especially if you can't take the packaging home with you.
Here's another sparkling drink that I tried out of curiosity. I did a quick sketch and a short review in my sketchbook.
These are some flavors that remind me of Philippines where I was born and raised. I live in the U.S. now and when I'm feeling a little homesick, this drink and this drink (not a sponsored post) perk me up and bring me back to tropical living.
This is another fun drawing exercise. I included the Philippine mango, calamansi (similar to a lemon) and dalandan (like a tangerine), too.
If you're at the supermarket, liquor store (the craft beers/IPAs have some of the best designs) or dining out, take notice of the packaging. It might inspire you to add something new to your sketchbook practice.
And that is how I turned a blank page of my sketchbook form blah to TADA!
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